About IRL EXPO 

IRL Expo has grown alongside the creator economy. What began four years ago as a gathering in Phoenix has evolved into a must-attend industry event for live streamers, agency leaders, and the creative entrepreneurs shaping the future of live content. Over the past few years in Orlando, the event expanded its reach and impact—bringing together creators at every stage to connect, collaborate, and elevate their businesses.

Now, in its next era, the newly branded IRL Expo makes its debut in Las Vegas. The name represents more than a rebrand—it reflects our evolution into a true industry experience. “IRL” captures the power of in-real-life connection in a digital-first world, while “Expo” signals a broader platform for education, innovation, partnership, and growth.

Heading to Las Vegas, IRL Expo is intentionally designed to blend high-impact education, strategic networking, and elevated experiences for creators who are ready to scale—the partners and leaders driving the future of live streaming. This isn’t just an event to attend; it’s a space to build influence, strengthen partnerships, and connect with the people and opportunities that move the industry forward.

Las Vegas marks more than a new location—it represents how far the event has come, and the bold industry-focused direction it’s taking next.

Large group of people gathered in and around a swimming pool at a resort, celebrating and smiling with many raising their hands, surrounded by tropical plants and high-rise buildings.
Three men standing together at LIVFEST 2025, posing for the photo. They are smiling and making hand gestures. The background features a dark curtain with red dragon logos and the text 'LIVFEST 2025'.
Four men posing together at an indoor event, smiling and with their arms around each other. The man on the far left is wearing a white denim jacket and pants, the second man is in a gray t-shirt with a colorful helmet, the third man is in a maroon sh
Group of people at outdoor event under umbrellas, some sitting, some standing, with vendor tables and background of palm trees and buildings.
Crowd of diverse people dancing and enjoying themselves at a lively event or party with colorful lighting.
Woman standing behind clear podium speaking into microphone at an award ceremony with a backdrop reading 'Live Community Awards'.
A group of seven people standing in front of a black backdrop decorated with red and yellow balloons and the Livfest 2025 logo. The group includes four men and three women, with some smiling and others looking at the camera. One woman is wearing a un
Group of people in a swimming pool posing for a photo, some smiling and standing in water, others making hand gestures, with poolside cabanas and water features in the background.
Group of six people posing for a photo at LIFEFEST 2025, with a black backdrop featuring red dragon logos and event branding.
Crowd of people at an outdoor event or pool party, standing around tall tables with black tablecloths, under umbrellas and string lights, with palm trees and a pool in the background on a sunny day.
A model walking the runway at a fashion show. She is wearing a shiny, mirror-like, mirror ball dress, high heels, and holding a holographic fan. Audience members are seated on either side of the runway, taking photos and watching.
Group of people at a poolside party, wearing summer and swimwear, with palm trees and umbrellas in the background.
Group of people decorating craft items at a table in a bright room with large windows and a view of a park outside.
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Four people at a poolside, smiling and posing for a photo. They are wearing swimsuits and sunglasses, holding drinks, with pool and umbrellas in the background.